Workshops
Virtual on October 6, 13, and 20 from 10 - 11:00 am MDT. Offered by Mike Gordon.
Canva is a flexible, easy-to-use tool that empowers non-profits to create compelling designs. Having the ability to create visually impactful designs on-the-fly can elevate all your organization's communications. After this 3-part course, your organization will have the skills to create posters, email and web graphics, social posts, infographics, and presentations. We'll cover adding your brand kit to Canva, using the Canva editor, collaborating with your team, and the basics of attention-grabbing design. Each 1-hour course includes a 45-minute demonstration and a 15-minute question and answer session.
This course will cover the following:
The four elements of compelling design
Using Canva to simplify the design process
Designing as a team
The power of Canva templates to elevate your organization’s design
Virtual on October 5th and 19th from 10 - 11:30 am MDT. Offered by Laura Brin.
The end-of-year fundraising push is one of the most important sources of income for nonprofits. And it’s right around the corner! This workshop will guide you through planning, crafting, and executing your best Annual Appeal yet.
In the first session, we’ll discuss:
Best practices and making your appeal stand out
Components of a comprehensive Annual Appeal Campaign
How to segment your audience
Developing a story for your ask
The elements of an effective and engaging appeal letter: story, offer, letter structure, ask.
Between sessions, participants will write a draft appeal letter to workshop during the next session. You’ll also draft a campaign plan and start to work on the logistics behind the year-end campaign.
In the second session, we’ll:
Workshop participants’ appeal letter drafts
Develop language and gift strings to target your segmented audience
Review your Annual Appeal Campaign plans
Discuss ideas on how to ‘package’ your mailing
Participants will leave this workshop series with a solid appeal letter draft and a detailed Annual Appeal plan. You’ll have the resources and knowledge to execute an appeal that will make more money for your organization this year-end.
Two 1.5 hour virtual sessions.
In-person workshop on November 9th from 9am - 12pm MDT. Offered by Carter Cox.
How we communicate and relate to our fellow humans – and our donors – is at the center of fundraising. As we emerge from COVID and once again engage with each other, there are myriad ways to approach communications with donors and potential donors. This 3-hour workshop will provide a framework around prepping and executing donor asks and meetings, with a focus on human connection, authentic listening, and honoring the individual(s) for each conversation.
We will discuss discovery questions to respectfully learn more and create more deep and meaningful conversations. We will also explore the different flows a meeting may take to help prepare for visits. Participants will leave this workshop with the tools and a plan to have authentic and fruitful donor interactions. In this era of fragmented communication and bite-size information sharing, we’ll explore donor communication that is rooted in connection and authenticity.
One in-person three-hour workshop. Location TBD.